Aetna Premier Care Network

The goal of this video was to increase prospective member awareness of the APCN/APCN Plus plans and grow membership through a compelling video that engages prospective members and educates them on the benefits of a small/exclusive network, how it works and how to make the most of their plan.

My role in this project was to act as an ACD to a junior designer and help coach him through an animation project. Together we concepted the initial idea, designed storyboards, and worked closely with our production team when it came time to bring this to life in after effects.